We're not an agency. We're a clan.

A small, loud team in Garia, Kolkata, armed with a growing pile of AI tools. 13+ years, 250+ brands, and one stubborn obsession: your ROI.

the origin story

Why "SAMUROI"?

A samurai fights for a cause. We fight for one thing: your ROI. It's literally baked into our name.

We started as a small digital marketing shop doing SEO, social, websites and ads for Kolkata businesses. Clients stayed for years, the work got bigger, and then AI changed the game. So we changed with it. Today every service runs on an AI workflow, steered by people who've been doing this for over a decade.

250+brands served
13+years in digital marketing
4+AI influencers, more coming
1Academy for new warriors
Caricature of Soumya Dutta (Sam), founder of Digital SAMUROI, in a black suit, waving The Shogun The magical mentor IIM Lucknow alumnus

the karta-dharta

Meet Soumya Dutta aka SAM, founder

Sam is the karta-dharta of Digital SAMUROI. Websites, ads, planning, strategy, AI — there isn't a part of this business he can't do himself. He trains everyone on the team, mentors every student at the Academy, and still gets genuinely excited about learning the next new thing.

  • 13+years in digital marketing
  • IIMLucknow alumnus
  • AICreator of Dodol Dadu, Hippie Habul, Mira Sen & more
  • 100%of Academy students mentored by him
FUN FACT Sam was a professional stage magician in college. He never really stopped: now he's our magical mentor. Students walk into his class knowing nothing about marketing, and a few weeks later, abracadabra, out come job-ready digital warriors. No rabbits were harmed.
Connect with Sam on LinkedIn

tap a card for the dirt ↻

Meet the clan

Everyone here can do a bit of everything. But here's what they're famous for.

Digital SAMUROI at a glance

WHAT WE ARE
AI-first digital marketing agency
FOUNDER
Soumya Dutta (Sam), IIM Lucknow alumnus
EXPERIENCE
13+ years in digital marketing, 250+ brands served
LOCATION
Garia Station Road, Near Remedy Hospital, Kolkata 700084 (near Shahid Khudiram Metro)
SERVICES
AI UGC ads, websites, Meta & Google Ads, SEO & AI search, social media, branding
AI INFLUENCERS
4+ in-house, including Dodol Dadu, Hippie Habul and Mira Sen
TRAINING
Digital SAMUROI Academy, an offline digital marketing with AI course in Kolkata
CONTACT
+91 98314 19862 · hello@digitalsamuroi.com

how we fight

The Samuroi Code

  1. 壱

    ROI over vanity

    Leads and sales beat likes. Always.

  2. 弐

    AI is the sword

    The human swings it. Taste and strategy stay ours.

  3. 参

    Honest reports

    If an ad flops, you hear it from us first.

  4. 肆

    Ship fast

    Test today, perfect tomorrow.

  5. 伍

    Never stop learning

    Then teach it. That's why the Academy exists.

Want to join the clan?

Start as a student at the Academy, or send us your portfolio if you're already a warrior.

Join the Academy Send portfolio

Drop by the HQ

Garia Station Road, Near Remedy Hospital,
Kolkata 700084

Near Shahid Khudiram Metro (Gate No. 1)

Contact & directions